Monday, 24 November 2014
Thursday, 20 November 2014
Analysing Music videos in our genre
Lily Allen
Smile
The music video narrative is quite clearly an illustration of what the singer lily Allen is singing about. The song is about a guy who cheats on a girl with another girl. The girl acts swiftly and tries to get her own back by setting up all these horrible and nasty things to happen to him. The man always goes back to the girl he cheated on always complaining about what has happened to him, little does he know it’s the girl that he’s speaking to that’s setting it all up. The sound or tune is very much a juxtaposition with what’s actually going on since the video is a man being beaten up and his life getting ruined and the tune is a very happy one. At one point she say’s “I felt bad for a while but now I just smile” this shows that she felt bad at the beginning but now she doesn't care and even enjoys ripping apart his life. Most of Lilly Allens songs are about ex-boyfriends and how they ended badly and this is just like the rest of them, whether or not this is a true story is uncertain.
The genre of this piece of music is very indie and unique so to give it an easy label would be incorrect however if I had to choose one I would probably have to go with Rocksteady, pop, reggae fusion, funk, R&B which is what it is listed as online. The song was released on July 3rd 2006, was written by Lily Allen, Iyiola Babalola, and Darren Lewis and was directed by Sophie Muller. Soon after the video was released it was banned from MTV after school hours because it had the use of a swear word. Lily Allen addressed this issue in an interview and said “I got really offended when my single 'Smile' got banned during after-school hours from MTV in the U.K. because it had the word f*ck in it. They said, 'We don't want kids to grow up too quickly.' But then you have Paris Hilton and the Pussycat Dolls taking their clothes off and gyrating up against men, and that's acceptable. You're thinking your kids are gonna grow up quicker because they heard the word f*ck?” A DJ called DJ Ron Slomowicz commented on the video on the website about.com and criticized it saying it was “mean-spirited” and implied that if a man did this to his ex-girlfriend then he would be shown as a violent person and therefore so should a girl that does this to a boy. He ending his comment by questioning her taste in music.
For iconography, this was her first ever debut song that was actually released so not a lot of people knew her music unless they were already a fan of her samples. Before this she was given £25,000 by regal records (which was who she signed with) to create a whole album. To get some attention she created a Myspace account and started to release a few sample songs. She became extremely popular as she gained tens of thousands of fans. She made 500 vinyls and they sold for as much as £40 each. She also created two mixtapes which were also released on her Myspace page to try and gain even more fans. Before the album was released she was given better mainstream producers and top-line writers. Smile was one of the songs she was extremely happy with and claims that is the first song she ever wrote.
The structure of the music video is very clear as it is literally telling a story. There are a few special effects when it comes to the transition from scene to scene. There probably wasn't enough money for amazing special effects since this was her first real song and they didn't know if the song was going to do well. On the other they may not have included special effects because they weren't needed. Without lots of special effects music a video becomes very clear and keeps constancy. An example of a music video that uses special effects and creates confusion is nicki minaj’s fairly new song pill of potions.
The main shots that are used in the music video are mid shots so the audience is able to see the emotions of each character and follow the narrative. if the all the shots were long shots/extreme long shots then the audience would have no idea what is happening. Its all the smirks and smiles that the female actress does that tells the audience that she enjoys torturing him.
The main shots that are used in the music video are mid shots so the audience is able to see the emotions of each character and follow the narrative. if the all the shots were long shots/extreme long shots then the audience would have no idea what is happening. Its all the smirks and smiles that the female actress does that tells the audience that she enjoys torturing him.
In conclusion I believe the purpose of the video was fulfilled. The purpose was to demonstrate how a relationship can end in a bad way and what happens to the people after it ends. In this case it displays how a woman can take vengeance on the opposite side of the relationship. In this case the story arc was clear in the actually video and the lyrics
Risk assessment
Risk
Assessment
Hazard
|
Risk
Before
|
Risk
After
|
Control Measure
|
Crossing
the road
When
crossing the road we may not be aware of the cars
|
3
|
1
|
Look for
cars whilst crossing the road.
|
Falling
over leads
There may
be a risk of falling leads whilst filming which could damage equipment.
|
6
|
4
|
We will make sure that the leads are taped down so we won't fall over them.
|
Weather
If it is raining heavily or very windy then the filming equipment could be damaged
|
9
|
6
|
We will try and get protective equipment for the cameras so they don't get wet.
|
Plate Smashing
During filming we will smash a plate which could cut someone.
|
8
|
4
|
We will stand away where the plate is smashed.
|
Uneven ground on the field
Where we are filming could be muddy which means we could slip.
|
9
|
7
|
We will find even ground so that it'll be safe to film.
|
Tripping over branches and roots
There's a chance that we could fall over branches which could damage equipment that we're holding and ourselves
|
7
|
2
|
We will film away from trees so they'll be less branches and trees to fall over.
|
Dropping equipment
There's a chance that we could drop the equipment whilst filming.
|
5
|
2
|
We'll take extra care when holding the camera to make sure we don't drop it.
|
Thursday, 13 November 2014
Tuesday, 11 November 2014
Shots technique analysis
Mr Probz - Waves
Shots
Extreme long shot = 0.00 - 0.04
Extreme Long shot = 0.05 - 0.10
Close up = 0.11 - 0.11
Long shot = 0.12 - 0.14
Long shot = 0.14 - 0.16
Long shot = 0.16 - 0.17
Long shot = 0.17 - 0.19
Mid shot = 0.19 - 0.21
Mid shot = 0.21 0.22
Mid shot = 0.22 - 0.25
Long shot = 0.25 - 0.27
Long shot = 0.27 - 0.29
Close up = 0.29 - 0.32
Long shot = 0.32 - 0.35
Mid shot = 0.35 - 0.37
Close-up = 0.37 - 0.39
Mid shot = 0.39 - 0.43
Close-up = 0.43 - 0.45
Mid shot = 0.45 - 0.47
Mid shot = 0.47 - 0.48
Mid shot = 0.48 - 0.50
Long shot = 0.50 - 0.53
Long shot = 0.53 - 0.55
Long shot = 0.55 - 0.57
Mid shot = 0.57 - 0.59
Long shot = 0.59 - 1.01
Close-up = 1.01 - 1.04
Close-up = 1.04 - 1.05
Close-up = 1.05 - 1.06
Close-up = 1.06 - 1.08
Close-up = 1.08 - 1.09
Close-up = 1.09 - 1.10
Long shot = 1.10 - 1.11
Long shot = 1.11 - 1.13
Close-up = 1.13 - 1.15
Mid shot = 1.15 - 1.16
Mid shot = 1.16 - 1.18
Long shot = 1.18 - 1.19
Long shot = 1.19 - 1.20
Mid shot = 1.20 - 1.22
Mid shot = 1.22 - 1.22
Mid shot = 1.22 - 1.24
Mid shot = 1.24 - 1.27 (Flicks between two shots)
Mid shot = 1.27 - 1.29
Close-up = 1.29 - 1.32
Close-up = 1.32 - 1.39
Close-up = 1.39 - 0.41
Mid shot = 1.41 - 1.43
Close-up = 1.43 - 1.45
Mid shot = 1.45 - 1.47
Mid shot = 1.47 - 1.50
Mid shot = 1.50 - 1.53
Mid shot = 1.53 - 1.54
Mid shot = 1.54 - 1.56
Mid shot = 1.56 - 1.58
Mid shot = 1.58 - 2.00
Mid shot = 2.00 - 2.01
Mid shot = 2.01 - 2.03
Mid shot = 2.03 - 2.04
Mid shot = 2.04 - 2.06
Long shot = 2.06 - 2.08
Mid shot = 2.08 - 2.09
Mid shot = 2.09 - 2.10
Long shot = 2.10 - 2.12
Mid shot = 2.12 - 2.15
Mid shot = 2.15 - 2.17
Mid shot = 2.17 - 2.18
Mid shot = 2.18 - 2.19
Long shot = 2.19 - 2.21
Mid shot = 2.21 - 2.22
Mid shot = 2.22 - 2.24
Long shot = 2.24 - 2.26
Mid shot = 2.26 - 2.27
Close-up = 2.27 - 2.34 (Flicks between two shots)
Mid shot = 2.34 - 2.36
Mid shot = 2.36 - 2.38
Mid shot = 2.38 - 2.39
Long shot = 2.39 - 2.44
Mid shot = 2.44 - 2.46
Close-up = 2.46 - 2.47
Mid shot = 2.47 - 2.49
Mid shot = 2.49 - 2.51
Mid shot = 2.51 - 2.54
Mid shot = 2.54 - 2.56
Mid shot = 2.56 - 2.59
Mid shot = 2.59 - 3.01
Mid shot = 3.01 - 3.03
Long shot = 3.03 - 3.05
Mid shot = 3.05 - 3.08
Long shot = 3.08 - 3.09
Mid shot = 3.09 - 3.10
Mid shot = 3.10 - 3.12
Close-up = 3.12 - 3.13
Mid shot = 3.13 - 3.16
Mid shot = 3.16 - 3.17
Close-up = 3.17 - 3.20
Close-up = 3.20 - 3.22
Close-up = 3.22 - 3.26
Mid shot = 3.26 - 3.37
Close-up = 3.37 - 3.38
Long shot = 3.38 - 3.43
Long shot = 3.43 - 3.50
Techniques
Close-up- The shot is filmed closely to a person or object.This can show a face to see expression or illuminate the importance of an object.
Mid shot- This shot is filmed further than the close-up, it generally shows the upper half of a person. This can show more of the person and more of what they are wearing to give an idea of what the person is like.
long shot- This shot is filmed from a distance and generally shows a multiple people. this can demonstrate body language and interaction.
Extreme long shot- This shot if filmed from such a distance that it can contain whole buildings, the setting or environment. This can be used to show the surroundings and establish the scene of the video.
Examples from this video
In this particular music video all the close-ups were used to show the facial expressions of the main male character or the main female character. During the beach scenes there are lots of close-up focusing in the mans face to show how stressed he is since he has just washed up onto a beach. One example of where this is used is when you see the mans face covered in sand at 0.30. Other close-ups are used within the flash backs where they shows the relationships of the two characters.
The mid shots used in this are used to explain what is happening in the in the narrative. These kind of shots are perfect for this because you are able to fit a lot in a these shots but its not to far back that the audience cannot not see any movement or facial expressions. One example of this is at 0.47 where the main character is drinking out of a coconut because he has been stranded on an island and is trying to survive.
In a music video long shots can be used to show a group of people (normally dancing). This can get the audience attention because normally dance routines are eye catchy. The long shots in this music video are used to show the man and the situation he is in at that particular instance. e.g. at one point there is a long shot of the man lying down in the sand where you are able to see his entire body. This tells the audience that he has been washed up onto the beach and is now stranded. Long shot are also used to display the relationship of the man and the woman. It seems that more long shots are used when the man and woman are angry at each other. This can be linked to how their relationship is falling apart.
The use of extreme long shots are used a lot in this music video. An extreme long shot is normally used to show the setting of the video. A long shot in music video can be used as a transition from scene to scene. e.g in this music video you can see the man walking on the beach then a long shot of the sea appears, after this it cuts back to the man trying to get a coconut out of a tree. In this example a long shot was used to speed up the course of time because the only information the audience need are key parts.
Shots
Extreme long shot = 0.00 - 0.04
Extreme Long shot = 0.05 - 0.10
Close up = 0.11 - 0.11
Long shot = 0.12 - 0.14
Long shot = 0.14 - 0.16
Long shot = 0.16 - 0.17
Long shot = 0.17 - 0.19
Mid shot = 0.19 - 0.21
Mid shot = 0.21 0.22
Mid shot = 0.22 - 0.25
Long shot = 0.25 - 0.27
Long shot = 0.27 - 0.29
Close up = 0.29 - 0.32
Long shot = 0.32 - 0.35
Mid shot = 0.35 - 0.37
Close-up = 0.37 - 0.39
Mid shot = 0.39 - 0.43
Close-up = 0.43 - 0.45
Mid shot = 0.45 - 0.47
Mid shot = 0.47 - 0.48
Mid shot = 0.48 - 0.50
Long shot = 0.50 - 0.53
Long shot = 0.53 - 0.55
Long shot = 0.55 - 0.57
Mid shot = 0.57 - 0.59
Long shot = 0.59 - 1.01
Close-up = 1.01 - 1.04
Close-up = 1.04 - 1.05
Close-up = 1.05 - 1.06
Close-up = 1.06 - 1.08
Close-up = 1.08 - 1.09
Close-up = 1.09 - 1.10
Long shot = 1.10 - 1.11
Long shot = 1.11 - 1.13
Close-up = 1.13 - 1.15
Mid shot = 1.15 - 1.16
Mid shot = 1.16 - 1.18
Long shot = 1.18 - 1.19
Long shot = 1.19 - 1.20
Mid shot = 1.20 - 1.22
Mid shot = 1.22 - 1.22
Mid shot = 1.22 - 1.24
Mid shot = 1.24 - 1.27 (Flicks between two shots)
Mid shot = 1.27 - 1.29
Close-up = 1.29 - 1.32
Close-up = 1.32 - 1.39
Close-up = 1.39 - 0.41
Mid shot = 1.41 - 1.43
Close-up = 1.43 - 1.45
Mid shot = 1.45 - 1.47
Mid shot = 1.47 - 1.50
Mid shot = 1.50 - 1.53
Mid shot = 1.53 - 1.54
Mid shot = 1.54 - 1.56
Mid shot = 1.56 - 1.58
Mid shot = 1.58 - 2.00
Mid shot = 2.00 - 2.01
Mid shot = 2.01 - 2.03
Mid shot = 2.03 - 2.04
Mid shot = 2.04 - 2.06
Long shot = 2.06 - 2.08
Mid shot = 2.08 - 2.09
Mid shot = 2.09 - 2.10
Long shot = 2.10 - 2.12
Mid shot = 2.12 - 2.15
Mid shot = 2.15 - 2.17
Mid shot = 2.17 - 2.18
Mid shot = 2.18 - 2.19
Long shot = 2.19 - 2.21
Mid shot = 2.21 - 2.22
Mid shot = 2.22 - 2.24
Long shot = 2.24 - 2.26
Mid shot = 2.26 - 2.27
Close-up = 2.27 - 2.34 (Flicks between two shots)
Mid shot = 2.34 - 2.36
Mid shot = 2.36 - 2.38
Mid shot = 2.38 - 2.39
Long shot = 2.39 - 2.44
Mid shot = 2.44 - 2.46
Close-up = 2.46 - 2.47
Mid shot = 2.47 - 2.49
Mid shot = 2.49 - 2.51
Mid shot = 2.51 - 2.54
Mid shot = 2.54 - 2.56
Mid shot = 2.56 - 2.59
Mid shot = 2.59 - 3.01
Mid shot = 3.01 - 3.03
Long shot = 3.03 - 3.05
Mid shot = 3.05 - 3.08
Long shot = 3.08 - 3.09
Mid shot = 3.09 - 3.10
Mid shot = 3.10 - 3.12
Close-up = 3.12 - 3.13
Mid shot = 3.13 - 3.16
Mid shot = 3.16 - 3.17
Close-up = 3.17 - 3.20
Close-up = 3.20 - 3.22
Close-up = 3.22 - 3.26
Mid shot = 3.26 - 3.37
Close-up = 3.37 - 3.38
Long shot = 3.38 - 3.43
Long shot = 3.43 - 3.50
Techniques
Close-up- The shot is filmed closely to a person or object.This can show a face to see expression or illuminate the importance of an object.
Mid shot- This shot is filmed further than the close-up, it generally shows the upper half of a person. This can show more of the person and more of what they are wearing to give an idea of what the person is like.
long shot- This shot is filmed from a distance and generally shows a multiple people. this can demonstrate body language and interaction.
Extreme long shot- This shot if filmed from such a distance that it can contain whole buildings, the setting or environment. This can be used to show the surroundings and establish the scene of the video.
Examples from this video
In this particular music video all the close-ups were used to show the facial expressions of the main male character or the main female character. During the beach scenes there are lots of close-up focusing in the mans face to show how stressed he is since he has just washed up onto a beach. One example of where this is used is when you see the mans face covered in sand at 0.30. Other close-ups are used within the flash backs where they shows the relationships of the two characters.
The mid shots used in this are used to explain what is happening in the in the narrative. These kind of shots are perfect for this because you are able to fit a lot in a these shots but its not to far back that the audience cannot not see any movement or facial expressions. One example of this is at 0.47 where the main character is drinking out of a coconut because he has been stranded on an island and is trying to survive.
In a music video long shots can be used to show a group of people (normally dancing). This can get the audience attention because normally dance routines are eye catchy. The long shots in this music video are used to show the man and the situation he is in at that particular instance. e.g. at one point there is a long shot of the man lying down in the sand where you are able to see his entire body. This tells the audience that he has been washed up onto the beach and is now stranded. Long shot are also used to display the relationship of the man and the woman. It seems that more long shots are used when the man and woman are angry at each other. This can be linked to how their relationship is falling apart.
The use of extreme long shots are used a lot in this music video. An extreme long shot is normally used to show the setting of the video. A long shot in music video can be used as a transition from scene to scene. e.g in this music video you can see the man walking on the beach then a long shot of the sea appears, after this it cuts back to the man trying to get a coconut out of a tree. In this example a long shot was used to speed up the course of time because the only information the audience need are key parts.
Friday, 7 November 2014
Celebrity branding
''Kanye West, Drake and Bruno Mars to headline Wireless Festival 2014''
This is an example of celebrity branding being used by newspapers, the newspaper advertises the wireless concert and the artists performing in it Kanye West. This advertises him as it means that he'll get more exposure because there newspaper gets shared 29.4 million times which means they'll all know that he is performing.
Thursday, 6 November 2014
Tuesday, 4 November 2014
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